Ariana revealed the bottle design (which is very similar to her first fragrance, ARI) on Snapchat in July 2016. She revealed its name on her Snapchat on July 19, 2016, and also said that it would launch at ULTA Beauty stores on July 20.
In July 2016, fragrance sites began listing the perfume, and they revealed that it includes blackberry, bergamot, black currant, vanilla and marshmallow as the main ingredients.
Shorts (with $49 Ariana purchase at Ulta)
Water bottle (With $49 Ariana purchase at Ulta)
The perfume's name comes from the lyrics of Ariana Grande's song "Moonlight".